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Sunday, June 27, 2010

Lighten Up Already! It's Summer

Wow, don't we get into a rut easily with our make up and beauty routines? So often when I'm at work I see women dressed in gorgeous sun dresses and light, strappy sandals - and then when you look up from the cute outfits to the makeup, Yikes! The amount of makeup these women are wearing! You'd think they were going to their husbands' company Christmas party! Layer upon layer of primer, concealer, foundation, powder, bronzer, blush, 4 or 5 eyeshadows, 25 coats of mascara, lipliner, lipstick, lipgloss...

...don't get me wrong. I'm the QUEEN of makeup! It's been my industry for 30 years (yes, I started when I was 8). I love every step of makeup application! And I REALLY, REALLY love those skin care lines that consist of 10 or 12 steps: Daytime cleanser, night time cleanser, daytime toner, night time toner, day cream, night cream, day eye cream, night eye cream, Day serum, night serum. Gott a love all the pretty bottles! It's almost like buying fine jewelry - at least it's almost as expensive!

Let's try to develop a new Summertime habit! Just for fun! Just to be fresh and bold and unconventional! Just to be different and rebellious! Let's try this.

FIrst of all, wash your face with a bar of soap! WHAAAAaa???? Soap? Yes. Dove for about $1.89. Amore Pacific for about $30. Sisley for about $50 - I'm estimating the prices, but I want to illustrate to you that there are BARS OF SOAP FOR EVERY LEVEL OF PRODUCT SNOB!! It's fresh and clean feeling! You'll love the simplicity of it!!!

Next, unless you're using a special toner that is targeted for break outs or some other specific skin concern, SKIP IT!

Then, assess how oily you are. Pretty darn oily? Check out a serum. Make it oil-free. If you're pretty darn oily, that serum might be all you need!! Trish McEvoy's Beauty Booster Serum costs $125 and will last you all Summer! Oily people like me will not need a moisturizer over it even though it feels as light as water!

If you are dry and need a little more moisture, keep it light weight! Use a little more of a light weight product, rather than going with something heavy. The humidity level this time of year will keep you reasonably well hydrated!

SUNSCREEN! Don't leave home without it! Lots of companies make Sunscreen that is mixed in with your moisturizer! Some companies, like Laura Mercier and Chanel and Khiel's make wonderful sunscreens that are not oily at all and feel like exactly NOTHING on your skin. INVEST! It's worth it.

Then check out one of those cool mineral powders like the original one that everyone tries to copy and can't: Bare Minerals. Yes, it's messy, yes, you need to buy a brush to use it, stop whining. Go get your color. They have TONS to choose from. You will get all the coverage you need and your face will feel naked! NAKED and FRESH in the Summer!! FABULOUS!! If you really can't stand the thought of a loose mineral powder, Trish McEvoy makes a nice pressed one. Not great coverage, but light and in great colors.

If powder doesn't do it for you, get a lightweight tinted moisturizer. Clarins is FABULOUS. Lancome has one, too. Chanel does also. Again, a product for every price point!

Then, BRONZER! Use it as eyeshadow! WHAT????? Yes! Use it as eyeshadow! Use it as BLUSH! Use it to fake a tan because of course, you're tanning your body and NOT your face. Use your bronzer to catch up!

Mascara! One or two coats! Get one of those Lash Growth products. NeuLash works like a dream, but can be a little stingy. Trish McEvoy works well, too. Latisse works great if you are willing to risk the side effects. Best price point: Trish at $125. for a 4 to 6 month supply. In a few weeks your lashes will grow and you can go with out mascara altogether!

And last but not least: SKIP THE LIPSTICK. Put it in the fridge till Fall! Break out the gloss. Sheer, shiny or full coverage it doesn't matter. Just stay away from the super crazy drying "all day" ones. Really......how long do you need it to stay on anyway??? It takes exactly 2 seconds to reapply your lip gloss!! And Gloss will fade much more gently that lipstick will. With lipstick you can end up with that pretty Lucille Ball over the lip line after you eat. Gloss will never let you down like that!

START NOW!! START FRESH!! LIGHTEN UP!! Pare down your makeup bag and remember this:

If you're afraid to let your boyfriend, girlfriend, husband, wife see you with out makeup, you're wearing WAAAaaaay too much!!!

LIGHTEN UP, GLAM GIRL!!


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